They might take comfort, then, in Xbox’s new chief strategy officer’s belief that console gaming remains “important, durable, ...

Hold your Chatpads close.

Matthew Ball is dedicated to revitalizing major Xbox franchises.

Xbox has hired Matthew Ball, a video game analyst best known for his popular annual state of video gaming report, as its new ...

Xbox CEO Asha Sharma just announced the appointment of a new Chief Strategy Officer and Chief Technology Officer to "position ...

Xbox launches its new Game Studios Shop with official Halo, Forza, Gears, and Fable merchandise, including hoodies and ...

Xbox CEO Asha Sharma has made further changes to the brand's leadership team, appointing industry analyst Matthew Ball as ...

Xbox Free Play Days goes all-in on Warhammer 40K with three free games this weekend, May 21–24, on Xbox consoles.

Earlier this week, Xbox CEO Asha Sharma put the following question to fans on social media: "Xbox" or "XBOX"? Out of the 19,176 votes cast, all caps XBOX was the clear winner with 64.8% of the total.

Microsoft has hired industry analyst Matthew Ball to help lead strategy for Xbox as the group prepares a transformational ...

Microsoft has finally lowered the cost of Xbox Game Pass after months of frustration over rising subscription prices. The ...

Xbox today announced the XBOX Game Studios Shop, an official store for official Xbox merchandise. “Today, we’re launching the ...