Heineken's heartwarming social experiment proved fandom creates instant friendships as hundreds of New Yorkers rally to ...

Hundreds of football fans turned up at Central Park Tavern in New York City to... The post Heineken Proves Fandom Turns ...

Ring a Republican, dial a Democrat. A new social experiment in the form of a modified pay phone is hoping to unite warring ...

This video features a social experiment designed to raise awareness about stranger danger and child safety in public spaces. By staging a controlled scenario, the experiment observes how people notice ...

I take the ferry to work most mornings, and I always notice the same thing – everyone is staring down at their glowing ...

SAN FRANCISCO (KRON) — Public payphones are making a comeback. But these ones don’t take coins. They just connect people. A ...

In an experiment to reimagine how New Yorkers connect, a pop-up event in the city is asking people to put the selfies aside. The #BeInterestingChallenge, a pop-up event put together by Sophie and Eric ...

I never paid much attention to YouTube persona Nikocado Avocado because his content did not appeal to me. I thought he seemed performative rather than entertaining. However, his new “social experiment ...