A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs ...

Digital marketing is used by the vast majority of B2B brands, but it requires a detailed strategy to make the most of what digitalHow can offer. Use this template to rethink your digital marketing ...

Content is the backbone of marketing. Whether it’s a blog post filled with keywords designed to help you climb search engine rankings, or a radio commercial intended to attract new leads, content is ...

Getting value from social media as a marketing channel requires a clear, focused strategy. But where do you start when it comes to planning your social media strategy? This social media marketing ...

8 Go to Market Strategy Templates for a Successful Launch Your email has been sent Download the best free go to market strategy templates for monday.com, ClickUp ...

Those who are just starting a business can be confused by the differences between a marketing plan, marketing strategy and marketing campaign. Understanding the need for a marketing strategy in your ...

Your marketing plan states your overall objectives when it comes to target demographic, pricing and ultimately promotion. The promotional plan is part of the marketing plan. In fact, your marketing ...

When creating a business plan, many marketers miss the opportunity to clearly define their strategy. A well-defined strategy is vital for a team to understand what needs to be done and which areas ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give you the ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...