Dogs Trust has celebrated the 35 year anniversary of its ‘A dog is for life, not just for Christmas’ slogan with a street art collaboration by Jim Vision, Teddy Baden and Barney Zadok. The slogans ...

Because slogans are easy to remember, they can have remarkable power. Think how many people bought BMW because it is “The Ultimate Driving Machine,” chose Energizer over Duracell batteries because “It ...

Running for student council? Managing a campaign is fun but challenging, and you'll need the perfect slogan for all your campaign materials. If you need inspo, don't worry. We have all sorts of ...

You’ve heard these slogans your whole life—but most people have no idea where they came from, or how powerful they really were. From the line that sold America on diamond rings, to a pink cartoon ...

Schneider Electric has turned to BETC to help it show off its role and contribution to people’s everyday lives in a new B2C campaign. Under the strapline ‘Life is On’ the campaign puts forward the ...