‘What Is That?’: Ice Cream Brand’s Smelly Train Station Ad Falls Flat

Magnum Ice Cream is scaling back a scented ad at King’s Cross station after commuters complained that the aroma was “sickly” ...

‘Multi-sensory’ ad campaign for Magnum ice cream unleashed an unexpected aroma in a train tunnel — leaving commuters confused

London commuters got a whiff of something unexpected this week — and it wasn’t just the usual Tube funk. Ice-cream giant ...

Fancy Magnum ad sparks NAUSEA complaints from staff and passengers at major train station over unusual feature

A NAUSEATING advert for Magnum ice cream at a major train station has drawn complaints from passengers and staff. The controversial installation pumps out a sickly chocolate smell to passers-by, ...

Ice cream advert pumping out chocolate scent at station sparks 'nausea' complaints

Multi-sensory’ advert for ice-cream brand Magnum leaves passengers at interchange to London Underground feeling sick ...

Commuters split over chocolate-scented advertising

Commuters and staff at St Pancras are divided over a chocolate‑scented advertising campaign.

Smelly tube station ice cream advert sparks complaints from commuters

Smelly tube station ice cream advert sparks nausea complaints from commuters - The ‘multi-sensory’ ad emits a strong ...
USA Today

Ice cream ad nearly triggers road trip to Cincinnati | DAVID MURDOCK

Things in my life have a tendency to get out of hand really quickly. This morning, for example, it took only 10 minutes for me to go from distraction to disaster. So, I’ve been meaning to take a ...