Microsoft Advertising is closing its demand-side platform, with the online giant informing clients the ad tech unit no longer aligns with its AI priorities according to separate Digiday sources.

Microsoft is winding down its demand-side platform (DSP), “Microsoft Invest” and named Amazon DSP as its preferred partner. But Microsoft is not the only big tech company putting its trust in Amazon.

Microsoft put plans in place to shutter its demand-side platform, with the advertising division informing clients the ad-tech unit no longer aligns with its AI priorities. Invest -- formerly Xandr DSP ...

Choozle, a leading omnichannel digital advertising platform and services provider, today announced the latest evolution of its Amazon DSP offering, expanding advertisers' ability to manage campaign ...

KFAR SABA, IL / ACCESS Newswire / May 28, 2026 / Gamoshi, a provider of programmatic advertising technology solutions, is expanding its infrastructure and platform capabilities to support growing ...

Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...